Mekolec Electrical Wholesalers

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Audit, review and update of Mekolec branding applications

Mekolec is an Electrical wholesaler based in South Melbourne.  With a transition to new ownership the Mekolec brand required an audit, review and update.

Working closely with internal Marketing and client stakeholders, Tangent undertook a brand audit and identified aspects of the brand and marketing collateral which required updating. A brand resource was created housing branding guidelines and to manage brand IP and collateral in a logical, accessible structure. This allows application of the brand across multiple channels and touch points both digital and print.

The new website and promotional material was created to embody the key aspects and service points Mekolec delivers.

Deliverables:
  • Design and implementation new website
  • Ongoing site management, updates, site maintenance
  • Secure customer account login
  • Mobile & tablet responsive build
  • Display collateral for trade shows
  • Promotional items and giveaways
mekolec.com.au
  • mekolec online website homepage
  • mekolec online website about
  • mekolec online website
  • mekolec online website brands
  • mekolec online website location
mekolec exterior signage & vehicles
mekolec pull up banner display
Trade looking at Mekolec website on iPad
mekolec products cables
  • mekolec web launch edm
  • mekolec vip footy giveaway edm
  • mekolec cable adjustment notice news edm
mekolec building exterior
mekolec factory
mekolec stationery presentation folder front
mekolec stationery presentation folder open