Mekolec plugs into its audience
Electrical, Fire & Data wholesalers Mekolec are now plugged into their customer base...
Mekolec is a long standing independent Electrical wholesaler that needed a brand repositioning and web rebulld. Tangent undertook a substantial web rebuild and hosting flip for the info and eCommerce site. The Mekolec site needed a major UX / UI revamp and careful attention to the content to reposition the brand offer, whilst the brief still dictated the core function remain identifiably the same. Transactional eCoomerce function plugged in tandem and the build was done in consideration of retaining function for eCommerce / order capability.
At the same time the site was migrated and hosting platform flipped to provide a more secure and flexible foundation for the 200 plus site visitors per day. Critical to the project was eliminating site downtime, maintaining directory mechanisms and current promotional activity seamlessly from the old to new site. Also the SEO footprint of the existing site needed to be transposed, and current CMS functionality of the old site retained, in an entirely new skin. The new site is now fully mobile responsive and implemented with thorough cross browser and device testing.
See more of the Mekolec client story.